NME magazine Analysis

The cover, contents and double-page analysed here are from NME magazine, I chose to do this magazine specifically as it is a music magazine. It's audience demographic is primarily male, with an average of 77% of the readership being men. It is also read mostly by those aged 18-25, however readers ages ranges from 18 to 65+. A survery also shows most of the readers do not have children in the household. This is similar to the readership of Company, however primarily male.

NME covers all have the same house-style. The title 'NME' is printed in the top left-hand corner of the page and there is a banner along the top with a caption relative to the content. For example, 'GOD SAVE US FROM WILLS&KATE COMMEMORATIVE ISSUE', this issue was published around the time of the royal wedding and the magazine has references to the wedding and the royals throughout. All covers have a cover star or band, usually with a quirky quote from the interview with the star alongside them. The use of the picture and quote together draws the reader in as it gives them a idea of what kind of interview they'll find inside and what kind of person the star is, the quote and style of shot builds a persona. Unlike other magazines there aren't any side stories shown, it is focussed fully on the star, there are a few names of people featured throughout the magazine but it doesn't give anything away, which might either encourage potential readers to flick through it or cause them to dismiss the magazine as they don't know what might be inside.

The contents page is different as it doesn't have a long list of what can be found throughout, big stories are listed with pictures and quotes. There is a small list, 'PLUS', to show extra features. This may be because it is a weekly magazine so it is not got as many features as a monthly magazine, as they only have a week until the next release. I like the way it has been presented as I think it is less boring than a list that you have to scan through until you find something you're interested in.

This spread is similar to the Company double-page and most others of its kind. A picture covers two thirds of the page and there are two columns up the right-hand side. This presentation looks artistic and gives a lot of space for a big, expressive photograph to really show off the persona of the band.